Boost Your Online Presence with Local SEO in Ottawa

Local SEO

You might have great services and an awesome website, but does your target market know about it?

Do not risk your hard work with freelancers who promise they will “get results fast.” Instead, trust the experts at WebWaves.ca for effective local SEO in Ottawa.

How We Do Local SEO

WebWaves.ca implements tried-and-tested local optimization techniques to bring in more customers for your business. With our five-phase approach to local SEO, we help you maximize the potential of your site by improving your brand reputation and establishing consumer trust, which helps you become a trusted name in the industry.

Stay ahead of the competition by analyzing their strategies in detail. Our competitive analysis helps you take advantage of more opportunities to harness local traffic and improve brand awareness.

Distance is not a problem when you partner with us. WebWaves.ca aims to serve as many clients as possible. We extend our services to small- and medium-sized businesses across Canada and the US.

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Legitimate Techniques

There is no room for questionable methods with us; black-hat SEO techniques might leave your website with Google penalties. To prevent this, we use only white-hat techniques, helping you stay on Google’s good side.

Great Results

When you partner with us, we want your investment to matter. Our tried-and-tested local SEO approach will give you the best bang for your buck. Give us 6 months (or less in most cases) and you’ll be amazed at the difference.

Results Dashboard

We keep you updated with our progress. Check up on us any time, from anywhere, in real-time with your own personalized dashboard. Monitor your current campaigns and let us know about changes in your business that might affect our strategies.

STATISTICS TO CONSIDER

0%

of the online experiences begin with a search engine

#0

driver of traffic to content sites is search

0%

of users never click past the first page of search results

0%

of the links users click on Search are Organic

OUR LOCAL SEO METHODOLOGY

Through our five-phase methodology, we help maximize the potential of your website as a business tool, build your brand reputation and establish your name as the leader in your industry.

SEO Site Assessment

PHASE 1

Site Assessment

  • Understand your business
  • Identify your target market
  • Find your competitors online
  • Select keywords that are meant to drive relevant traffic to your site
  • ID potential challenges
SEO Campaign Roadmap

PHASE 2

Campaign Roadmap

  • Based on your industry, competition and the inherent characteristics of your site, we'll create a strategy meant to match or beat the competition taking your website's structure, code, and digital footprint distribution called the Campaign Roadmap
  • We use SEO Experts, Writers, Analysts, Webmasters, all seasoned experts with successful web experience and organize activities that are meant to drive success to you in the shortest time possible
  • We report the work to you in real time and, in some cases, require collaboration in order to achieve the best results for your campaign
  • We drive as many strengths to your website as we can, as soon as we can
On-Page SEO

PHASE 3

On-Page SEO

  • We identify the technical elements of your site that can be improved to drive better traffic performance to your website
  • We match the search phrases to the pages on your site and evaluate if your website sends the correct semantic signals to Search Engines regarding their Value Proposition, product or service
  • We create algorithmically appealing content while attempting to match your marketing language in order to penetrate Search filters and reach your target audience
  • 70% of ranking success in small markets is attributed to On-Page factors
Off Page SEO

PHASE 4

Off-Page SEO

  • We look into your digital footprint and build our campaign based off the referral information on the web about your website
  • We balance out your anchor texts to create a natural and balanced off-page profile
  • We acquire inbound links to your site with our proprietary outreach program that acquires referral backlinks from unique publishers online, month over month
  • Backlinks still contribute to over 60% of rankings in search
SEO Reporting and Analytics

PHASE 5

Reporting & Analytics

  • As a company, we have heavily invested in technology and provide you with real-time reporting and collaboration through our proprietary user dashboard
  • Our dashboard integrates Analytics, Social and Search Console data to allow business owners holistic access to the most important marketing data about their site and project progress on Desktop, Tablet or Mobile
  • Generate Reports and Analysis online and in real time
  • Over 80% of ROI opportunity is found through Analytics and Periodic Reporting

WHY IT WORKS

Google Penalty Proof SEO

Google Penalty Proof:

We only use white hat tactics.

Quality Content

High quality content written through topic modelling.

Quality Links

Genuine website endorsements & quality citations.

Industry Standards & Best Practices

We stay up to date with Google’s Webmaster Guidelines.

YOUR OPPORTUNITY

Cost Effective SEO

Cost Effective:

Unlike paid ads, you are not paying for each click you receive from Search Engines. Our Local SEO methodology targets users who are already looking for your products or services online.

SEO Long Term Results

Long Term Results:

The effects of Local SEO are long-term. Over time, as your rankings in the search engines increase, the traffic to your website becomes solidified.

SEO Industry Authority

Industry Authority:

As your website rankings increase, you become the authority in your industry online. Local SEO levels the playing field between competitors online.

OUR TECHNOLOGY

WebWaves.ca Dashboard Login

Dashboard Login

We provide our clients with a login to their own dashboard where they have access to real time reporting.

WebWaves.ca Real Time Reporting

Real Time Reporting

ROADMAP & TIMELINE

SEO Roadmap and Timeline

ROLES & RESPONSIBILITY

WebWaves.ca

  • Connect client with a solution to fit the business needs

  • Formulate a strategy to support business goals

  • Timely execution of tasks

  • Timely reporting and feedback on progress

Client

  • Timely implementation of on-page recommendations

  • Access to relevant tracking accounts

Local SEO Plans

Proper management of local SEO services spares you from thousands of dollars while increasing calls, leads, and sales. And this is where our business comes in.

Here at WebWaves.ca, we implement SEO techniques that lead more customers to your business. For example, getting your business’s information on relevant directories is important in increasing online visibility. With our citation building, we will manage this process carefully.

Our goal is to put your products or services ahead of your competitors’, so when customers come looking online, they’ll find your business instead.

Our local SEO services in Ottawa focus on what matters most: effective on-page optimization (and this also includes local schema implementation), relevant citation building, natural link building, Google Map pack inclusion, and other methodology-based solutions. We recommend our packages to businesses with actual physical locations or a local client base that wishes to establish better local presence.

Call us today.

Local SEO Basic

$

  • Extensive personal Dashboard to track your campaign rankings in real-time
  • ACCOUNT RESEARCH & PREP

  • Website Audit
  • Up to 5 Keywords
  • Keyword Research
  • Keyword Grouping
  • Keyword Mapping
  • LOCAL BUSINESS SETUP

  • Google+ Local Creation
  • Yelp Listing Creation
  • Yahoo! Local Creation
  • Bing Local Creation
  • Additional Business Listing/Link Citation Development: 5
  • ON PAGE OPTIMIZATION

  • SEO Road Map
  • Blog Creation
  • Website Copyrighting: 1 page
  • .xml Sitemap Optimization
  • Robots.txt Check
  • Broken Link Report
  • Google Analytics Check & Installation
  • Google Webmaster Tools Check & Installation
  • RICH SNIPPETS

  • Authorship Mark Up
  • Organization Mark Up
  • Review or Product Mark Up
  • MONTH 1 OFF-PAGE SEO

  • Magazine/News Placement: 1 article
  • MONTHLY (STARTING MONTH 2): OFF-PAGE SEO, CITATION BUILDING, AND RANK BUILDING

  • Monthly Blog Post Outreach (1 article)
  • Monthly Magazine/News Placement (1 article)
  • 2 Additional Local Citations Monthly
  • Monthly Executive Summary Report
  • Contract Required? Never, ever. We pinkie swear.

Local SEO Silver

$$

  • Extensive personal Dashboard to track your campaign rankings in real-time
  • ACCOUNT RESEARCH & PREP

  • Website Audit
  • Up to 10 Keywords
  • Keyword Research
  • Keyword Grouping
  • Keyword Mapping
  • LOCAL BUSINESS SETUP

  • Google+ Local Creation
  • Yelp Listing Creation
  • Yahoo! Local Creation
  • Bing Local Creation
  • Additional Business Listing/Link Citation Development: 10
  • ON PAGE OPTIMIZATION

  • SEO Road Map
  • Blog Creation
  • Website Copyrighting: 3 pages
  • .xml Sitemap Optimization
  • Robots.txt Check
  • Broken Link Report
  • Google Analytics Check & Installation
  • Google Webmaster Tools Check & Installation
  • RICH SNIPPETS

  • Authorship Mark Up
  • Organization Mark Up
  • Review or Product Mark Up
  • MONTH 1 OFF-PAGE SEO

  • Magazine/News Placement: 1 article
  • Guest Blogs: 1 article
  • MONTHLY (STARTING MONTH 2): OFF-PAGE SEO, CITATION BUILDING, AND RANK BUILDING

  • Monthly Blog Post Outreach (2 articles)
  • Monthly Magazine/News Placement (2 articles)
  • 5 Additional Local Citations Monthly
  • Monthly Executive Summary Report
  • Contract Required? Never, ever. We pinkie swear.

Local SEO Gold

$$$

  • Extensive personal Dashboard to track your campaign rankings in real-time
  • ACCOUNT RESEARCH & PREP

  • Website Audit
  • Up to 20 Keywords
  • Keyword Research
  • Keyword Grouping
  • Keyword Mapping
  • LOCAL BUSINESS SETUP

  • Google+ Local Creation
  • Yelp Listing Creation
  • Yahoo! Local Creation
  • Bing Local Creation
  • Additional Business Listing/Link Citation Development: 20
  • ON PAGE OPTIMIZATION

  • SEO Road Map
  • Blog Creation
  • Website Copyrighting: 7 pages
  • .xml Sitemap Optimization
  • Robots.txt Check
  • Broken Link Report
  • Google Analytics Check & Installation
  • Google Webmaster Tools Check & Installation
  • RICH SNIPPETS

  • Authorship Mark Up
  • Organization Mark Up
  • Review or Product Mark Up
  • MONTH 1 OFF-PAGE SEO

  • Magazine/News Placement: 2 articles
  • Guest Blogs: 1 article
  • Press Release Creation and Submission
  • MONTHLY (STARTING MONTH 2): OFF-PAGE SEO, CITATION BUILDING, AND RANK BUILDING

  • Monthly Blog Post Outreach (3 articles)
  • Monthly Magazine/News Placement (4 articles)
  • 10 Additional Local Citations Monthly
  • Monthly Executive Summary Report
  • On-Site Blog Post Content (1 article)
  • PDF creation and submission
  • Video Creation and Submission (submitted to 3 sites)
  • Contract Required? Never, ever. We pinkie swear.

Local SEO Platinum

$$$$

  • Extensive personal Dashboard to track your campaign rankings in real-time
  • ACCOUNT RESEARCH & PREP

  • Website Audit
  • Up to 30 Keywords
  • Keyword Research
  • Keyword Grouping
  • Keyword Mapping
  • LOCAL BUSINESS SETUP

  • Google+ Local Creation
  • Yelp Listing Creation
  • Yahoo! Local Creation
  • Bing Local Creation
  • Additional Business Listing/Link Citation Development: 30
  • ON PAGE OPTIMIZATION

  • SEO Road Map
  • Blog Creation
  • Website Copyrighting: 9 pages
  • .xml Sitemap Optimization
  • Robots.txt Check
  • Broken Link Report
  • Google Analytics Check & Installation
  • Google Webmaster Tools Check & Installation
  • RICH SNIPPETS

  • Authorship Mark Up
  • Organization Mark Up
  • Review or Product Mark Up
  • MONTH 1 OFF-PAGE SEO

  • Magazine/News Placement: 2 articles
  • Guest Blogs: 2 articles
  • Press Release Creation and Submission
  • MONTHLY (STARTING MONTH 2): OFF-PAGE SEO, CITATION BUILDING, AND RANK BUILDING

  • Monthly Blog Post Outreach (4 articles)
  • Monthly Magazine/News Placement (6 articles)
  • 15 Additional Local Citations Monthly
  • Monthly Executive Summary Report
  • On-Site Blog Post Content (2 articles)
  • PDF creation and submission
  • Video Creation and Submission (submitted to 3 sites)
  • Press Release Creation and Submission
  • Contract Required? Never, ever. We pinkie swear.

Frequently Asked Questions

1. What is the different between Organic SEO and Local SEO?

Local optimization focuses specifically on local search. This means that your target market is within a few miles of the business and that your online presence is capable of driving foot traffic to an actual establishment. We do this by producing locally relevant content, using geo-centric keywords, build better citations on directories and local niches, and study websites within the area.

Organic SEO, on the other hand, is location neutral and is perfect for websites that generate revenue exclusively online or just want to generate awareness to a bigger audience. Are you running an e-commerce campaign or a national campaign? This is the ideal path for you.

2. How many geo locations does your Local SEO packages target?

Each of our local SEO packages target one location at a time. Businesses with multiple locations can buy a package for each, unless the geo-targets are located within a 5-mile radius.

3. What contributes to Local SEO?

Google Map API integration and on-page semantic markups help search engines view websites as virtual representations of a brand in a location, as indicated in marked up schema addresses and mapped APIs.

4. How do I place my business in the Google Map pack?

Apart from the specific and organic local SEO factors, Google Map packs also display businesses according to its location and the searcher. Other factors include data in Google My Business and Google Maps, as well as a number of citations pointing to the business and its location.

5. How are citations important for Local SEO?

Google always prioritizes the number of citations and ranking factors. Still, numbers are not the only critical part of citations; consistency matters. Each citation should also be similar; otherwise, the search engine will display different details for your business.

Frequently Asked Questions
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